How to Embed Video Call to Your Website in Easy Steps?

Published On November 1st, 2024 168Communication

Is considering video conferencing a demanding one in the industry? Let’s see

Around 62% choose video meetings with customers or partners and 78% of business owners believe video conferencing is great for team meetings. 

Nowadays, people use video conferencing platforms like Google Meet, Zoom, or Microsoft Teams for different purposes. 

Still, these platforms are not accessible in terms of features and availability for specific use cases.

So, if you’re thinking of embedding video chat to your website? This blog offers the easiest and most effortless way to achieve that in real time. 

With the easy steps and most affordable way of using Video Chat APIs to embed your own video calling feature to a website. 

Let’s move to the easy guide.

Why Embed Video Conferencing to Your Website?

Let’s break the ice from the basics.

It’s no secret that video conferencing is everywhere. Business meetings require video collaboration; social influences expect live video streaming, and education sectors require remote video classes. 

The requirements are high, and the applications out there are huge. What’s the need to embed video conferencing into your existing platform?

  • Establishing Real-Time Connections

The expectations of customers or users always expect immediate responses from brands. Speaking of numbers, 90% of current customers expect a response within 10 minutes to their queries. 

Otherwise, they will end up competitors. Real-time communication is just an interaction pathway for brands. Failing to do this will lead to potential customer loss. 

By adding video conferencing to the website, a business can establish not just a real-time connection but a visual interaction for better collaboration. 

Along with solving their issues and clearing their doubts, you can potentially pitch your sales for a great chance of conversion.

 
Are You Looking to Add A Video Conferencing Into Your Website!
  • Digital Event for Branding & Marketing

Embedding video conferencing functionality to websites or apps allows brands to host virtual events online. These include webinars, product launches, trade shows, and digital conferences. 

Brands can even promote and host huge events with unlimited participants in live streaming. This saves you a lot of investment in time and money to make all that happen physically. 

Also, you can utilize this for small events like product demos, client testimonials, and so on.

  • Improving Internal Communications

Integrating video conferencing in business will definitely benefit your internal team and stakeholders. 

This will be more efficient if you have a remote team. With group video calls, both in-house and remote employees can be more connected and productive. 

Most video conferencing apps support in-app video features like whiteboards and screen sharing for detailed and intuitive collaboration.

How to Embed Conferencing API to Your Website?

For a clear picture and understanding of how to embed video conferencing on websites, we present MirrorFly’s video SDK guide

Note: The specific code implementations and detailed instructions can vary. If you want to be clearer, refer to official MirrorFly API documentation for more accurate and up-to-date information.

1. Basics: Understanding the Video Conferencing Technology & API Type

The most common video conferencing technology employed in major API or stand-alone applications are WebRTC protocol followed by Signaling, STUN and TURN server. 

MirrorFly video embedded API offers easy integration to your website using flexible APIs and SDKs. Along with video chat you can enable instant messaging, one-on-one and group voice call, file sharing and more. 

This will support you to replace your existing internal collaboration applications like Teams and Slack alternatives. 

2. Generate and Obtain API Key

  • Obtain API Credentials: To get started with MirrorFly, you need an API key provided. 
  • Include Necessary Libraries: MirrorFly supports and works with all scripts of HTML. If required you need to install specific libraries.
  • Initialize the API: Set up an API environment with your credentials and desired configuration.

3. Integrate the MirrorFly SDK

    • Add JavaScript SDK: Include the MirrorFly JavaScript SDK to your website’s HTML code. This SDK provides the necessary functions and components for video calls.
    • Initialize the API: Use the SDK to initialize the MirrorFly API, passing your API credentials and any required configuration options.

    4. Customize & Control with MirrorFly SDK

      The MirrorFly SDK offers the most flexible approach to integrate video conferencing. Here the code example for embedding customization.

      const startCallButton = document.getElementById('startCall');
      const videoContainer = document.getElementById('videoContainer');
      startCallButton.addEventListener('click', () => {
          // Initialize MirrorFly API with your credentials
          // Create a video call
          // Append the video element to the videoContainer
      });

      Benefits of Embedding MirrorFly API for Video Calling

      1. Unlimited Customization: With this SDK, you can do more with video conferencing customization for a better experience. You can change the look, feel and even features to match your website’s design and interface. 
      2. Flexible Hosting:  With this, you can get 100% data ownership and access to the host on your own server. You can choose either on-prem/cloud or with your own server. Your privacy and security are fully protected. 
      3. Third-party Integration: Built for seamless integration, this SDK lets you add third-party integrations for smoother and more robust applications. 

      5. Making A Group Video Call

      Initiate a call by providing the callee’s user JID & Group ID into the makeVideoCall method. Once the call is initiated successfully, a callback callStatusListener will be triggered and callee user call status will be received here.

      6. Receiving Incoming Group Video Call

        To receive an incoming call, an incomingCallListener callback should already be registered in the callee’s client app. Whenever a user makes a call to a user, the callee user will receive the calling data in this callback.

        Best Ways & Tech to Embed Video Calling to Any Website

        Other than MirrorFly video API, there are three common ways to embed video calling features into existing apps or websites. You can choose the desired mode of integration based on your business type, budget, and time.

        We also mentioned the smartest and easiest way to add/embed video conferencing. Keep going!

        1. Building Own Video Conferencing Solution From Scratch

        The first and straightforward method of building video conferencing is to build from scratch. You can do this on your own with tech stacks or outsource it to an app development company or freelance agency. 

        Choosing the development phase for video conferencing gives brands complete customization. With this, you can choose each aspect of development. 

        This is the most challenging and expensive option because you have to spend more time and budget to get ready for launch. Moreover, if you want to add or upgrade, it requires an additional budget to accomplish.

        For a detailed view, here the pros and cons:

        Pros:

        • Complete customization
        • Data security
        • Scalability
        • Integrations

        Cons:

        • High development costs
        • Time consuming
        • Technical challenges
        • Maintenance and updates
        • Infrastructure requirements
         
        Ready to Build a Custom Video Call Experiences with Our APIs?
        1. Embedding Off The Shelf Solutions

        The second option is to integrate ready-made video web conferencing solutions like Microsoft Teams or Zoom.

        To be mentioned, many popular video platforms offer their video call API and SDKs to integrate easily with websites or apps. Many of them are totally affordable and free. 

        But the problem is you have to stick with the same interface and functionality without any customization and personalization. 

        The pros and cons for the bird eye view:

        Pros:

        • Rapid development
        • Cost-effective
        • Focus on core competencies
        • Security and compliance

        Cons:

        • Limited customization
        • Data privacy concerns
        • Potential for vendor lock-in
        • Lack of better user experience
        1. White-Label Video API Solution

        This is the third and best solution that covers both worlds. With this white-label solution, you can bypass lengthy development processes and customization limitations with a third-party SDK. 

        With the white-label video solution, you can easily integrate the most flexible and customizable API into your website or application without any effort. 

        With a few lines of code, you’ll get a video conferencing solution. Moreover, many self-hosted API providers support a dedicated team for integration. 

        Pros:

        • 100% customization
        • Faster launch to market
        • Security and privacy concerns
        • Third-party integrations
        • Custom branding 

        Cons:

        • White-label solutions tend to be a bit more expensive than other options. But you will have lifetime access to the source code to edit anything.

        If you’re convinced of white-label video API, there are a lot of other features that support you in adding video conferencing. 

        Find the top video conferencing API providers with WebRTC capabilities with our detailed guide. To summarize that guide, we found the best WebRTC video conferencing API providers based on customer reviews and market stability.

        Here are the top three.

        • MirrorFly (White-label WebRTC API platform)
        • Agora (Social app-based RTC technology)
        • ApphiTect (UAE-based best video conferencing API)

        Final Thoughts

        As with providing a top-notch user experience to users, choosing the best way to build or integrate video conferencing is crucial. Hope this guide on adding video conferencing calls helps you create your own. 

        Whether you’re developing from scratch or choosing APIs, go with an expert platform that can provide complete support end-to-end. 

        Good luck with building your video conferencing! 

        Get Started with MirrorFly’s Secure Video Call Solution!

        Drive 1+ billions of conversations on your apps with highly secure 1000+ real-time Communication Features.

        Contact Sales
        • 200+ Happy Clients
        • Topic-based Chat
        • Multi-tenancy Support


        Krishi Shivasangaran

        Krishi is a Digital Marketer by choice & profession. She munches on topics relating to Technology, E-Commerce, Enterprise Mobility, Cloud Solutions and Internet of Things.

        Is considering video conferencing a demanding one in the industry? Let’s see

        Around 62% choose video meetings with customers or partners and 78% of business owners believe video conferencing is great for team meetings. 

        Nowadays, people use video conferencing platforms like Google Meet, Zoom, or Microsoft Teams for different purposes. 

        Still, these platforms are not accessible in terms of features and availability for specific use cases.

        So, if you’re thinking of embedding video chat to your website? This blog offers the easiest and most effortless way to achieve that in real time. 

        With the easy steps and most affordable way of using Video Chat APIs to embed your own video calling feature to a website. 

        Let’s move to the easy guide.

        Why Embed Video Conferencing to Your Website?

        Let’s break the ice from the basics.

        It’s no secret that video conferencing is everywhere. Business meetings require video collaboration; social influences expect live video streaming, and education sectors require remote video classes. 

        The requirements are high, and the applications out there are huge. What’s the need to embed video conferencing into your existing platform?

        • Establishing Real-Time Connections

        The expectations of customers or users always expect immediate responses from brands. Speaking of numbers, 90% of current customers expect a response within 10 minutes to their queries. 

        Otherwise, they will end up competitors. Real-time communication is just an interaction pathway for brands. Failing to do this will lead to potential customer loss. 

        By adding video conferencing to the website, a business can establish not just a real-time connection but a visual interaction for better collaboration. 

        Along with solving their issues and clearing their doubts, you can potentially pitch your sales for a great chance of conversion.

         
        Are You Looking to Add A Video Conferencing Into Your Website!
        • Digital Event for Branding & Marketing

        Embedding video conferencing functionality to websites or apps allows brands to host virtual events online. These include webinars, product launches, trade shows, and digital conferences. 

        Brands can even promote and host huge events with unlimited participants in live streaming. This saves you a lot of investment in time and money to make all that happen physically. 

        Also, you can utilize this for small events like product demos, client testimonials, and so on.

        • Improving Internal Communications

        Integrating video conferencing in business will definitely benefit your internal team and stakeholders. 

        This will be more efficient if you have a remote team. With group video calls, both in-house and remote employees can be more connected and productive. 

        Most video conferencing apps support in-app video features like whiteboards and screen sharing for detailed and intuitive collaboration.

        How to Embed Conferencing API to Your Website?

        For a clear picture and understanding of how to embed video conferencing on websites, we present MirrorFly’s video SDK guide

        Note: The specific code implementations and detailed instructions can vary. If you want to be clearer, refer to official MirrorFly API documentation for more accurate and up-to-date information.

        1. Basics: Understanding the Video Conferencing Technology & API Type

        The most common video conferencing technology employed in major API or stand-alone applications are WebRTC protocol followed by Signaling, STUN and TURN server. 

        MirrorFly video embedded API offers easy integration to your website using flexible APIs and SDKs. Along with video chat you can enable instant messaging, one-on-one and group voice call, file sharing and more. 

        This will support you to replace your existing internal collaboration applications like Teams and Slack alternatives. 

        2. Generate and Obtain API Key

        • Obtain API Credentials: To get started with MirrorFly, you need an API key provided. 
        • Include Necessary Libraries: MirrorFly supports and works with all scripts of HTML. If required you need to install specific libraries.
        • Initialize the API: Set up an API environment with your credentials and desired configuration.

        3. Integrate the MirrorFly SDK

          • Add JavaScript SDK: Include the MirrorFly JavaScript SDK to your website’s HTML code. This SDK provides the necessary functions and components for video calls.
          • Initialize the API: Use the SDK to initialize the MirrorFly API, passing your API credentials and any required configuration options.

          4. Customize & Control with MirrorFly SDK

            The MirrorFly SDK offers the most flexible approach to integrate video conferencing. Here the code example for embedding customization.

            const startCallButton = document.getElementById('startCall');
            const videoContainer = document.getElementById('videoContainer');
            startCallButton.addEventListener('click', () => {
                // Initialize MirrorFly API with your credentials
                // Create a video call
                // Append the video element to the videoContainer
            });

            Benefits of Embedding MirrorFly API for Video Calling

            1. Unlimited Customization: With this SDK, you can do more with video conferencing customization for a better experience. You can change the look, feel and even features to match your website’s design and interface. 
            2. Flexible Hosting:  With this, you can get 100% data ownership and access to the host on your own server. You can choose either on-prem/cloud or with your own server. Your privacy and security are fully protected. 
            3. Third-party Integration: Built for seamless integration, this SDK lets you add third-party integrations for smoother and more robust applications. 

            5. Making A Group Video Call

            Initiate a call by providing the callee’s user JID & Group ID into the makeVideoCall method. Once the call is initiated successfully, a callback callStatusListener will be triggered and callee user call status will be received here.

            6. Receiving Incoming Group Video Call

              To receive an incoming call, an incomingCallListener callback should already be registered in the callee’s client app. Whenever a user makes a call to a user, the callee user will receive the calling data in this callback.

              Best Ways & Tech to Embed Video Calling to Any Website

              Other than MirrorFly video API, there are three common ways to embed video calling features into existing apps or websites. You can choose the desired mode of integration based on your business type, budget, and time.

              We also mentioned the smartest and easiest way to add/embed video conferencing. Keep going!

              1. Building Own Video Conferencing Solution From Scratch

              The first and straightforward method of building video conferencing is to build from scratch. You can do this on your own with tech stacks or outsource it to an app development company or freelance agency. 

              Choosing the development phase for video conferencing gives brands complete customization. With this, you can choose each aspect of development. 

              This is the most challenging and expensive option because you have to spend more time and budget to get ready for launch. Moreover, if you want to add or upgrade, it requires an additional budget to accomplish.

              For a detailed view, here the pros and cons:

              Pros:

              • Complete customization
              • Data security
              • Scalability
              • Integrations

              Cons:

              • High development costs
              • Time consuming
              • Technical challenges
              • Maintenance and updates
              • Infrastructure requirements
               
              Ready to Build a Custom Video Call Experiences with Our APIs?
              1. Embedding Off The Shelf Solutions

              The second option is to integrate ready-made video web conferencing solutions like Microsoft Teams or Zoom.

              To be mentioned, many popular video platforms offer their video call API and SDKs to integrate easily with websites or apps. Many of them are totally affordable and free. 

              But the problem is you have to stick with the same interface and functionality without any customization and personalization. 

              The pros and cons for the bird eye view:

              Pros:

              • Rapid development
              • Cost-effective
              • Focus on core competencies
              • Security and compliance

              Cons:

              • Limited customization
              • Data privacy concerns
              • Potential for vendor lock-in
              • Lack of better user experience
              1. White-Label Video API Solution

              This is the third and best solution that covers both worlds. With this white-label solution, you can bypass lengthy development processes and customization limitations with a third-party SDK. 

              With the white-label video solution, you can easily integrate the most flexible and customizable API into your website or application without any effort. 

              With a few lines of code, you’ll get a video conferencing solution. Moreover, many self-hosted API providers support a dedicated team for integration. 

              Pros:

              • 100% customization
              • Faster launch to market
              • Security and privacy concerns
              • Third-party integrations
              • Custom branding 

              Cons:

              • White-label solutions tend to be a bit more expensive than other options. But you will have lifetime access to the source code to edit anything.

              If you’re convinced of white-label video API, there are a lot of other features that support you in adding video conferencing. 

              Find the top video conferencing API providers with WebRTC capabilities with our detailed guide. To summarize that guide, we found the best WebRTC video conferencing API providers based on customer reviews and market stability.

              Here are the top three.

              • MirrorFly (White-label WebRTC API platform)
              • Agora (Social app-based RTC technology)
              • ApphiTect (UAE-based best video conferencing API)

              Final Thoughts

              As with providing a top-notch user experience to users, choosing the best way to build or integrate video conferencing is crucial. Hope this guide on adding video conferencing calls helps you create your own. 

              Whether you’re developing from scratch or choosing APIs, go with an expert platform that can provide complete support end-to-end. 

              Good luck with building your video conferencing! 

              Get Started with MirrorFly’s Secure Video Call Solution!

              Drive 1+ billions of conversations on your apps with highly secure 1000+ real-time Communication Features.

              Contact Sales
              • 200+ Happy Clients
              • Topic-based Chat
              • Multi-tenancy Support


              Krishi Shivasangaran

              Krishi is a Digital Marketer by choice & profession. She munches on topics relating to Technology, E-Commerce, Enterprise Mobility, Cloud Solutions and Internet of Things.

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